Should have atleast 12-15 years solid experience of handling multicrore media sales. Digital media sales experience from any digital agency will be an added advantage.
Strong networking and relationships with corporate advertisers / clients. Should have good presentation and communication skills.
Also very good understanding of display advertising, programmatic, social media ads, SEO, PPC, email marketing, influencer marketing, text marketing, online directories etc.
Will lead a team of media planners and BD team. Should have the ability to understand client requirements and provide media led digital solutions.
Make presentations to prospective clients on regular basis. Utilize consultative sales skills to assess client needs and educate on the power of digital marketing.
Oversee clients’ campaigns and regularly communicate performance results.