The marketing executive will be expected to harness his / her research skills to create high quality market intelligence across SMARTe’s prospects, customers, competition and key Industries for supporting the marketing and product teams.
This position will report into the Product Marketing Manager.
Key Job Responsibilities :
Insightful research around SMARTe’s key competition by capturing essential data from competitor webpages, publications, and from various 3rd party sources
Research and document information around SMARTe’s target industries
Create strong awareness about business trends, competitor landscape, new technologies in our space and also market dynamics
Periodically maintain important documents like implementation guides, tech documents, etc.
Reporting the research findings by understanding the new updates in detail and present them accordingly
Desired Experience :
Fresher’s with decent English communication skills and understanding is preferred
Must have prior experience (0.6 2 Years) in Internet-based Research
Possesses excellent Web Surfing’ and Web Research’ skills
Know-how of utilizing the Internet, Search Engines & other Online Resources to scour for business & news information.
Strong Analytical skills for Assessing Data & Market Trends
Expert in Fundamental Analysis related to market research and providing qualitative information for Lead Generation, Investment Decisions, Competitive Benefits & Product Development Purposes
Should possess strong Microsoft excel spreadsheet skills
Excellent Primary and Secondary research skills
Excellent knowledge of MS PowerPoint
Working knowledge of MS Excel etc.
Passionate about technology products and B2B marketing
Knowledge of digital marketing concepts
Great communication and interpersonal skills
Very good documentation and organization skills
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