Deputy Manager- Ecommerce & Digital Marketing (content Marketing)
HDFC STANDARD LIFE INSURANCE LTD
Mumbai
6d ago

Job Description

Create consumer-insight frameworks to arrive at right propositions and sharp briefs

Manage the content on the website with the help of content writers and agencies

Responsible for paid content strategy and manage publishing on various third party websites

Seek out opportunities for content partnerships to drive traffic onto the website

Responsible for delivering communication and content for campaigns in multiple formats (Articles, infographics, videos etc.)

Design and develop content marketing strategy for specific social platforms like Quora, LinkedIn etc

Ability to handle large scale content campaigns and have an understanding on native advertising platforms

Understanding of paid social media campaigns to drive traffic to the website

Candidate requirement :

Any Graduate with 4+ years of relevant experience

Candidate from BFSI industry would be preferred

Salary : INR 4,00,000 - 7,50,000 PA.

Industry : Insurance

Functional Area : Marketing, Advertising, MR, PR, Media Planning

Role Category : Marketing

Keyskills

Desired Candidate Profile

Please refer to the Job description above

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