Marketing Associate - Performance marketing | DualLight | 1-3 years
DualLight
Kumbalgodu, Karnataka 560074, India
1d ago

About Us

DualLight is redefining talent acquisition for leading enterprises in the world by making the process of identifying great talent faster, more efficient and data-driven.

We do this by allowing professionals to discover the best opportunities to grow their careers, identify opportunities that match their career aspirations and making the recruiting process simpler and easier with dynamic assessments and conversational interfaces.

DualLight is a part of ANSR, an Accel-backed global leader helping Fortune 100 companies transform their business through technology and innovation.

We already work with some of the world’s leading enterprises for their talent acquisition and this is an opportunity to roll-out a product which impacts some of the best employers globally hire better.

Role Marketing Associate - Performance Marketing

  • Website optimization to improve traffic using analytics and inbound funnel optimization,
  • Optimize newsletter, emails and messaging to increase CTR,
  • Responsible for piloting new projects and tests
  • Responsible for overseeing and optimising performance marketing and tracking of daily, weekly, monthly metrics.
  • Undertake Performance driven activities to meet business driven goals around Cost per lead, Cost per click, cost per acquisition and other related goals across digital channels.
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