CRO Analyst (Conversion Rate Optimization)
Replicon
Bangalore, India
5d ago

Replicon is seeking a CRO Analyst who will be responsible for timely and flawless execution of CRO and owned digital marketing optimization projects.

The person will be primarily required to take ownership of CRO activities, track, change and resolve website issues Key Responsibilities

  • Write website copy tailored to individual buyer personas
  • Research, Analyze and understand website visitors
  • Student for life, always learning, always asking questions to learn the why
  • Create hypothesis to test, interpret data and decide what to test and when / how long to
  • test for
  • Master of efficiency nothing is ever done, it can always improve
  • Someone that questions everything
  • Identify, monitor, and report on website performance metrics
  • Work with industry tools (ex. CrazyEgg, ClickTale, Google Analytics, PageSpeed Insights, Heap, Optimizely, VWO, etc)
  • Qualifications

  • Strong writing skills, understand tone, voice, style
  • Strong analytical background
  • Experience in UX and Analytical roles
  • Attention to detail
  • Critical thinker, think outside the box, explore the why?
  • Strong understanding of A / B testing, multivariate testing methodologies
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