Wavemaker | Business Director Mumbai, India
Mumbai, India
6d ago


Position at Wavemaker

Job title Business Director

Wavemaker is an agency of GroupM, the worlds largest media investment company, and is part of WPP. We are currently looking for a Business Director to join us.

In this role, you will be responsible for demonstrating success in managing media planning businesses for a large brand.

At GroupM APAC, our people are our strength, which is why fostering a culture of diversity and inclusion is important to us.

Reporting of the role : This role reports to Client Leader

3 best things about the job :

  • Working with an exciting client known to be bold, ambitious and creative.
  • Working with a passionate, driven and highly capable team.
  • Opportunity to grow and learn with clients that lean forward with innovations.
  • In this role, your goals will be :

    In 3 months :

  • Have a thorough understanding of the clients businesses (KPIs, key challenges and how they differ from other brands).
  • Understand the key tools and processes critical to the everyday running of the account.
  • Managing the day to day output of the team with high quality and high responsiveness to client requests
  • In 6 months :

  • Thorough knowledge of the integrated media landscape of brands handled
  • Establish relationships with key clients.
  • Embedded yourself into the internal team and understood the different specialist teams you work with
  • Built a strong, collaborative relationship with your clients, acting as the senior contact across clients.
  • Improve outputs and presentation of reviews / planning sessions
  • Suggest improvements in ways of working or processes of any clients
  • In 12 months :

  • Begin to consult with clients on their business and how Wavemaker can influence business outcomes
  • Drive incremental revenue and drive profitability for the team, including but not limited to fee and contract negotiations.
  • Lead and deliver all client responses to brief with the team in a strategic way
  • Lead planning response from insight and strategy through to execution
  • Inspire the team to develop skills and grow
  • Manage team workload and bring efficiency at client delivery
  • Provide enough and timely feedback / appraisal to direct reports in a thorough and professional manner
  • What your day job looks like at Wavemaker :

  • Managing and being responsive to client requests, appropriately delegating tasks to individual team members.
  • Guide team members to develop strategic thinking and integrated media planning skills
  • Drive digital acceleration and application of digital planning principles.
  • Work closely with the specialist teams to ensure you are up to date with their latest offerings
  • Work closely with media partners on responses to briefs or pro-actives.
  • Ongoing learning of the clients category / competitive activity as well as the changing media landscape
  • Attending meetings internal, client and cross-agency
  • Always questioning using the insights at our disposal, either through the strategy team or business science, consider how this might affect the overall communications for clients.
  • Take part in new business pitches and provide insightful and comprehensive communication solutions for the agency and its clients
  • What youll bring :

  • This is a leadership role requiring proactivity and a determination to create change.
  • You are expected to have experience in digital strategy, communications planning, digital consultancy and execution wherever possible in an agency environment.
  • Understanding of programmatic landscape viz, trends, technologies (DMP, DSP, SSP etc.) Preferred
  • Curiosity always asking meaningful questions, challenging the brief if necessary
  • High attention to detail to ensure the teams output is of the highest quality
  • Proven experience in managing people and ability to adapt management style
  • Strong team player
  • Ability to navigate difficult client situations / manage expectations in a diplomatic way
  • Enterprising ability to identify and drive revenue opportunities
  • Minimum qualifications :

  • 12-15 years of media agency / marketing / brand management experience
  • Strong understanding of traditional & digital media
  • Leadership skills / potential
  • Excellent communication and presentation skills
  • Strong analytical skills (quantitative and qualitative)
  • Passion for learning and openness to new challenges
  • More about Wavemaker

    We believe there always is a better way to grow. We positively provoke growth for our clients by reshaping consumer decision-making and experiences through media, content and technology.

    The Wavemaker way is globally consistent. Fueled by the worlds most powerful consumer data, we understand where and how marketing can intervene decisively to help brands win more sales.

    Our name is our mission and our method. To make waves, you need to be provocative, even fearless. We do our best work for brave brands and people who want to be challenged to go further and faster.

    We know its not easy, but if its in you, we will get it out of you.

    Our 7,600 people across 90 markets provoke growth for some of the worlds leading brands and businesses. Our attitude of Positive Provocation is enabled by :

  • deep knowledge we have of our clients business
  • confidence to challenge whats gone before
  • the support to go further than we thought possible
  • We are a part of GroupM, WPPs global media investment management company. Discover more on , and LinkedIn.

    More about Wavemaker

    Wavemaker is a billion dollar-revenue next generation agency that sits at the intersection of media, content and technology.

    We are obsessed with the customer's purchase journey and is what connects our mission directly to our clients business challenges.

    We invented WM Momentum, the world's most comprehensive study into how people make purchase decisions and have conducted over 375,000 surveys in 70 markets and across more than 30 categories.

    We are a business that is powered by the creativity and curiosity of our 8,500 people in 90 countries, united by our PACED values.

    We are a part of GroupM, WPPs global media investment management company.

    For more information, go to

    About India

  • 2020 brought opportunities for brands to innovate because of which we saw an evolving media stack. The growth of digital is set to soar high because of changing consumer habits.
  • With approximately 500 million smartphone users, low-priced data plans, 45 to 50 million e-commerce shoppers, approximately 60 OTT offerings and a young population, India is a mobile-first internet market.

    It is also one of the top 10 ad spend markets in the world and is set to climb the ranks. Global big tech corporations have made considerable investments in top e-commerce / retail ventures and Indian start-ups, blurring the lines between social media, e-commerce and mobile payments, resulting in disruption on an unimaginable scale.

    At GroupM India, theres never a dull moment between juggling client requests, managing vendor partners and having fun with your team.

    We believe in tackling challenges head-on and getting things done.

    GroupM is an equal opportunity employer. We view everyone as an individual and we understand that inclusion is more than just diversity its about belonging.

    We celebrate the fact that everyone is unique and thats what makes us so good at what we do. We pride ourselves on being a company that embraces difference and truly represents the global clients we work with.

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