Are you a tech enthusiast ? Do you see opportunities to change and shape how Indian customers learn about and shop for smartphones and their accessories?
Do you enjoy data led marketing which delivers higher RoI and builds customer habit? If yes, then this is the opportunity for rockstar marketers like you.
This is an opportunity to shape how Indians shop for one of the most important, fast growing and diverse categories - Mobile Accessories, which also serves as a gateway to acquiring new customers on Amazon.
This is a critical hire for leading planning, influencing and executing marketing campaigns and all customer facing communication across channels, including on-site communication, PR, and digital traffic channels.
Amazon is seeking an innovative, creative, data backed, experienced, and results-oriented marketing professional to lead and grow the category’s marketing organization and impact.
We need someone who has a passion for technology, e-commerce, and ability to innovate marketing strategies for the digital and data led era.
He / she will have experience in brand building and / or new product marketing and an understanding of consumers’ triggers and barriers to purchase.
As a Marketing leader, you will lead a team to drive key elements of our marketing (eg. site content, events, social, PR) and partner with various central teams to create and drive the marketing strategy and plans on and off the platform.
You will create and support programs to ensure flawless execution of high impact marketing campaigns. This would include working with Brands, Vendors, and partnering with the Traffic team to develop an integrated marketing approach across channels (Direct, Free Search, Paid Search, Affiliate Marketing, Display Advertising, Online Video and Mobile).
Roles & Responsibilities
The ideal candidate must be able to think strategically, multi-task efficiently, partner across a wide number of teams and execute flawlessly.
He or she will have a proven track record of delivering results, ideally in e-commerce or FMCG / FMCD categories. Keys to success will be the ability to utilize customer insight and data to develop marketing programs, design sophisticated tests and quickly double down on programs that show success.