Digital Marketing Manager
Yell
Delhi, Delhi, IN
9h ago

Responsibilities :

  • The aim is to gradually increase traffic and brand visibility by exploiting all aspects of digital and social media marketing.
  • Build and execute social media and digital marketing strategy through competitive research, platform determination, benchmarking, and audience identification with an aim to deliver impact as per key strategic objectives .
  • Generate, edit, publish and share daily content ( text, images, video ) that builds meaningful connections and engages members on FB, Instagram, Twitter, You Tube
  • Ideating and executing paid / unpaid social media advertising campaigns as per season, fashion trends, new collections
  • Identifying trends, insights and optimising spends and performance of the campaigns
  • Measuring and reporting performance on daily, weekly and monthly of ROI / Goal driven campaigns
  • Delivering on content strategy, influencer management, and social & community management
  • Identify relevant Google keywords, SEM and SMM and create paid campaigns and analysis.
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