Build up B2B ecosystem to boost local business of Alibaba.com, improve awareness and reputation by various marketing activities, develop different cluster to build business community.
Responsible for Alibaba.com local market awareness, improve reputation and awareness from different channel.- Build an ecosystem among stakeholders, integrating local resources such as chambers of commerce, government agencies, academic institutions, etc.
to promote and strengthen the linkage to Alibaba.com to explore opportunities to boost our business.- Build integrated online / offline marketing campaigns that drive demand and leads through acquisition of new customers including campaign execution, monitor and track campaign results using analytical and reporting capabilities to measure the performance of marketing campaigns (ROI).
Responsible for cluster developing, establish connections with different cluster and build community among KA from different cluster;
Conduct data analysis on industry, export, economy, policy, ect., and provide the operation and sales departments data reports and feedback from the market timely.
Effective and comprehensive cross-department coordination with HQ to ensure the smooth landing of all strategies with efficiency.
More than 8 years experience in B2B related government department, or business associations, or big enterprises, etc., have strong relationship with different stakeholders and deep understanding of cluster, export, SME business.
Strong ability in business development, marketing, branding, cluster developing, community management, able to build a systematic awareness and business development locally.
Being an expert in integrating resources, with an insight of the local business community and good relationship with local media group and association of commerce.
Outstanding of both local business demand and pain points, able to respond and feedback through a systematic approach, able to deliver insight and market predictability with strategic thinking skills-
Capability of logical thinking, with experience in large-scale business project, be able to independently complete the project from plan till implementation, and collaborate with other parties to ensure the successful completion of the project.
Capability of numerical thinking, able to analyze the ROI based on total input and timely delivery. THIS POSITION CAN ALSO BE BASED IN NEW DELHI NCR AREA FOR THE RIGHT CANDIDATE