Content Marketing Specialist
Insider
India
1d ago

Meet , the first integrated Growth Management Platform (GMP).Insider Growth Management Platform (GMP) helps digital marketers drive growth across the funnel, from Acquisition to Activation, Retention, and Revenue.

Leveraging real-time predictive segmentation powered by deep Artificial Intelligence and Machine Learning capabilities, Growth Management Platform empowers marketers to deliver personalized journeys across the web, mobile web, mobile apps, and ad channels.

Built on a unified data layer, GMP is easy to implement and simple to use, avoiding the need for complex integrations and dependency on IT teams.

Insider simplifies the life of digital marketers and helps them drive growth for their brands, with zero marketing waste.

We are looking for a Content Marketing Specialist who wants to make the dream a reality.

Job Description

  • Launch company’s initial blog, create blog articles on a daily basis by interviewing authors and ghost blogging for them;
  • Manage local blogs for global offices and coordinate localization activities;
  • Closely follow industry trends and news and manage social media accounts by creating compelling content on a daily basis, including multimedia content;
  • Manage e-mail marketing campaigns; define email flows, create campaign content for various audiences, prepare lists and deploy e-mail campaigns;
  • Product launch - plan the launch of new products and releases and manage the cross-functional implementation of the plan;
  • Market intelligence - be the expert on your buyers, how they buy and their buying criteria; be the expert on your corn petition and how to crush them
  • Skills & Requirements

  • Having experience in B2B product / content marketing in a high tech company is preferred;
  • Experience in managing and creating content for marketing using social media
  • Experience in blogging and blog management is preferred
  • Proven creative thinker that can generate and execute on innovative break out marketingideas;
  • Demonstrated ability in launching and growing hit products;
  • Excellent people and management skills to interact with staff, colleagues and cross-functional teams, and third parties;
  • Very strong written communication skills in English;
  • Strong sense of humor and a hearty appetite for growth.
  • Insider is a technology company with offices in London, Singapore, Tokyo, Hong Kong, Seoul, Sydney, Helsinki, Barcelona, Dubai, Moscow, Warsaw, Taipei, Jakarta, Istanbul, Kiev, Ho Chi Minh City, Bangkok, Ankara and Kuala Lumpur.

    Insider was listed as one of Europe’s 100 Hottest Startups by WIRED Magazine and won Red Herring Top 100 Europe in 2017.

    CrunchBase has recently ranked Insider’s co-founder and CEO Hande Cilingir as one of the top three women CEOs outside of the US.

    Some of the most prestigious Fortune 500 companies and top brands in retail, automotive and travel across the globe use Insider to deliver AI-

    backed personalized experiences. Helping world’s leading brands grow beyond the speed of customer expectations, Insider is trusted by over 400 businesses across various industries including UNIQLO, Singapore Airlines, Tokopedia, Virgin, New Balance, Nissan, Samsung, Puma, Newsweek, Media Markt, AVIS, Allianz, BBVA, Dominos, McDonald’s, Avon and CNN.

    Insider is a value-driven company and we provide equal opportunity in a zero-discrimination workplace. Insider not just welcomes but also embraces diversity.

    Therefore, all qualified candidates will be considered without regards to sex, race, color, nationality, religion, gender identity, sexual orientation, disability status, citizenship or marital status.

    Lastly, Insider will provide all necessary arrangements for eligible individuals with disabilities.

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