Digital Marketing
ANS Digital Pvt. Ltd
Delhi , India
2d ago
source : Cutshort

Experience in Digital Marketing with a specific focus on Google AdsManage and scale e-commerce campaigns of big brands globally Google Ads certified (preferred)Working Proficiency with Google Ads, Google Ads Editor, Google Merchant centerWorking knowledge of various campaign types like Google Search, Google Display, Shopping, and YouTube AdsAdvanced knowledge of Microsoft excelStrategise SEM campaigns and align it against the whole digital marketing strategy Understanding and implementation of funnel approach - measurement of events like add to cart, checkout, etc on websites and also building audiences related to these eventsTracking and setup of all events through Google Tag ManagerAnalyze data from various other sources (like Google Analytics, Hotjar, etc) and find insights and on how to grow fasterCreative inputs and AB Testing - strategise on creatives and map them to relevant audiences, test different versions and formats to continually optimize campaignsFind new opportunities to grow revenue and sales.

Skills : - PPC, Digital Marketing, Google Adwords, Search Engine Marketing (SEM), Google Analytics and Google Tag Manager (GTM)

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