Marketing Specialist
Kolkata, India
6d ago

The Offer

  • Join a budding EdTech firm catering to semi-urban masses
  • Exciting opportunity to work towards creating a positive impact
  • Strong opportunities to progress your career
  • The Job

    You will be responsible for developing, executing, and monitoring marketing programs across a variety of channels, both digital and traditional media.

    Your work includes analysing trends on a regular basis to help define our outreach strategy, formulating the best ways to get the name out there, monitoring marketing assets and ensuring they agree with our brand values and guidelines.

    You will also be required to collaborate with external agencies on a frequent basis.

    The Profile

  • You possess a Masters in Marketing and have at least 4 years experience in strong content creation and marketing background.
  • A fair idea of the growing EdTech sector and its offerings would be preferred.
  • You have the ability to develop engaging content for a wide range of audiences.
  • You also possess solid analytical abilities to conduct qualitative and quantitative research and draw actionable insights.
  • You stay abreast with the changing trends and competitor offerings.
  • You can work well in teams and also liaise with external parties comfortably.
  • Solid communication skills are a must.
  • The Employer

    Our client is an EdTech platform majorly catering to semi-urban population.

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