Technical Marketing Lead (Location Kolkata) Responsibilities The Technical Marketing Lead (TML) will be a technical person who understands the technical capabilities of our products and makes awareness of its value to the technical as well as the non-technical audience.
Prepare technical marketing content like application notes, technical white papers and content for videos, demos, conference and fairs and organize webinars.
Conduct competitive analysis and report market trends Present the products capabilities in conferences, trade shows or any customer requirements wherever necessary Creating advertising campaigns and marketing strategies for the product Train the sales people for the product Planning and designing sales collateral Work Experience Should have 5-6 years prior experience in a similar role.
Technical knowledge and a good understanding of application development tools for enterprise level applications Experience in enterprise software product marketing Educational Qualifications B.
E. / B.Tech with equivalent experience and MBA a plus! Required skill set Must have a leadership quality and capability to interact with multi-teams.
Technically strong and must have good written and oral communication and presentation skill in English. Desired Candidate Profile Technical Marketing professional