Jimmy Choo is a 21st century luxury accessories brand, with shoes at its heart, offering an empowered sense of glamour and a playfully daring spirit.
Public Relations Manager, Jimmy Choo Americas - New York City, NYWho You Are : You are energetic, collaborative, have strong communication and are results driven.
You thrive in a rapidly changing environment, are curious and have the vision to develop the editorial strategies.You have passion for brand creativity and look to grow the industry recognition with an iconic global brand.What You’ll Do :
Partner with the VP, Communications to build brand awareness for Jimmy Choo
Develop and execute strategies around new products to maximize editorial coverage
Pitch products and feature stories to new audiences across National, Regional and Digital Outlets
Oversee and manage all sample trafficking liaise with market editors and stylists regarding trafficking of samples for send outs across North and South America, ensuring samples are returned and shoots are covered
Place all seasonal and special project sample orders, within budget parameters
Maintain open communication with editors as well as all Jimmy Choo boutiques, retail and wholesale office staff
Oversee editorial and dressing release emails
Maintain key databases for press outreach and special events, including press, VIPs, and all local markets
Provide weekly and monthly reports to London (or as required)
Schedule all press appointments for seasonal press presentations in Milan
Act as project manager on all PR events, including regional press days
Work closely with sales team on new launches, initiatives and the availability of samples, keeping in mind the priorities of our organization
Handle all press requests for the Creative Director, as needed
Assist VP with budget and tracking of all invoices
Support red carpet dressing including fittings for celebrities and socials
Own senior level relationships with editors, stylists and influencers
Partner with Latin American partners and Licensees to provide support where neededYou’ll Need to Have :
5 years of public relations and editorial experience
Established industry / editorial relationships
Experience in the retail / luxury market
Communications skills- including speaking and writing about the brand in a compelling way
Good presentation skills and confidenceWe’d Love to See :
Flexibility, determination, enthusiasm, and the ability to cope well under pressure
Thoroughness and problem-solving skills
Excellent time-management skills and the ability to work on more than one project at a time with strong ability to prioritizeAt Capri, we are all responsible for creating a diverse and inclusive workplace.
We try to inspire change and growth within each other and believe success is a result that comes from our differences. Capri is proud to be an equal opportunity employer committed to inclusivity regardless of age, sex, sexual orientation, gender identity, genetic characteristics, race, color, creed, religion, ethnicity, national origin, alienage, citizenship, disability, marital status, military status, pregnancy, or any other legally-recognized protected basis prohibited by applicable law.
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