Regional Coach, Communications
Teach For India
Bengaluru, IN
4d ago

Position Summary

Reporting to : Director, Marketing and Communications

Managing : Two Regional Managers

We are looking for an exceptional storyteller and communication strategist to take the reins of select regional platforms, retail partnerships, local events, PR and Partnerships at Teach For India’s regions.

This individual plays a critical role in Teach For India’s regional brand-building efforts, thereby impacting the overall visibility of our work and our collective impact.

They will supervise, strategise and anchor the gathering and disseminating impactful stories of our Alumni community, Students and Donors in your regions.

From attending local internal events and anchoring regional versions of national events, creating posting calendars, preparing detailed monthly analysis and curating newsletters, to building brand narratives through meaningful brand and retail partnerships, content, advocacy and PR, in this role, you will get to project manage and supervise a 360-degree communication experience.

You’ll get to work closely with our City Directors and Senior Manager, Movement Building, along with the regional teams.

You’d enjoy this role if you have a creative approach to storytelling, are a detail-oriented individual who can hold multiple communication needs, are a keen project manager and are an avid user of digital media.

As the Regional Coach, Communications you will :

  • Plan and execute the regional communication strategy to achieve goals to increase brand visibility on social media (Facebook, Instagram) for 2-3 cities
  • This responsibility will include, but will not be limited to - curating and writing stories of Fellows, Students, Alumni and Donors, planning monthly content calendars, and executing campaigns that increase brand awareness and reporting and documenting monthly digital media analytics
  • Create a robust pipeline of event engagements and speaking opportunities for leadership and stakeholders at high-impact regional events
  • Strike partnerships with local and national brands and organizations to further the region’s goals
  • Plan, execute and analyse campaigns Build relationships with regional influencers and celebrities to drive engagement and advocacy and traffic to our digital media
  • Cultivate connections with regional board and other potential donors through brand-aligned communication
  • Identify innovative formats to tell the stories of the key stakeholders
  • Attend and cover City-specific events, Build relationships with local media and pitch apt stories to ensure that our regional impact and narrative are captured in the press.
  • Support the National PR team with requirements and stories.

  • Identify, source and support the execution of local partnerships for Fellows, Students, Alumni, Donors and Gov (speaking engagements, awards, content creator interactions etc)
  • Identify and strike retail partnerships to build brand capital
  • Execute effective social media campaigns for Teach For India regional events
  • Support respective POCs with the outreach of regional events
  • Identify, create and engage donors in external and internal spaces
  • As a support system to the National Communication Team you will :

  • Manage and mentor two regional communications managers and their interns to efficiently build a regional communications team that owns the portfolios of
  • Deliver insightful reporting to Leadership Team
  • Support Teach For India’s PR efforts by offering narratives, curating regional stories and regional teams in identifying powerful stories that would resonate with media
  • Responsibilities

    Additional Responsibilities

    Knowledge and Technical Skills

    Competencies and Abilities

    Values and Mindsets

    Education and Experience

    Minimum Qualifications, Experiences and Expectations

  • Graduate / Postgraduate in any field
  • 4-6 years of relevant work experience in communication roles
  • Excellent communication - written and verbal
  • Experienced people manager with a deep understanding of culture
  • Ability to develop content consistent with the Teach For India brand voice, style, and tone
  • Strong in the people quadrant with highly developed interpersonal and relationship building skills
  • Entrepreneurial attitude can work independently, with an ability to make decisions in a fast-paced environment
  • Strong organizational skills, project management and reporting and analytics skills with a focus on excellence and accuracy
  • Experience in partnerships building
  • Preferred Qualifications, Experiences and Expectations

  • Degree in Communications, New Media and Marketing
  • Some experience in digital fundraising
  • Basic knowledge of digital advertising - especially Facebook ad suite
  • Understanding of Hootsuite, Awario, Mention and other social media listening tools
  • Working knowledge of design tools such as Canva, Photoshop or Illustrator
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