Digital Marketing Specialist
CauseMatch Fundraising
Bangalore, Karnataka, India
4d ago

We are looking for a digital marketing specialist to manage CauseMatch’s social media channels and digital campaigns in English.

The Digital Marketing Specialist will lead our digital marketing efforts using digital tools and will be responsible for managing online paid campaigns together with social channels.

Along with managing targeting and expenses, the digital marketing specialist will also maintain a posting schedule and suggest some specific content such as posts, graphics or videos.

Responsibilities include :

  • Design,set up and manage paid campaigns for CauseMatch clients including paid search and Facebook retargeting campaigns.
  • Design, set up and manage lead generation campaigns across channels for CauseMatch marketing activities (Google, Facebook, Linkedin).
  • Post on CauseMatch social media channels according to a regular schedule : industry relevant articles, testimonials and case studies, CauseMatch blogs and owned content.
  • Continuously assess and report on the results of campaigns and implement improvements where necessary.
  • Stay up-to-date with digital marketing trends and potential new channels and strategies to keep us ahead, including updates to social media marketing, attribution, and programmatic media buying.
  • mentions and customer feedback.

    Skills and Experience

  • In-depth knowledge of the various paid marketing channels and technologies, including paid search (Google AdWords), retargeting, social network advertising (Facebook, Twitter, LinkedIn, Instagram), and content distribution and placement networks like Outbrain and Taboola.
  • At least 4 years of work experience in Digital Marketing is required
  • Experience of managing digital campaigns for global companies.
  • Ability to understand CauseMatch business and target audience
  • Excellent communicator and creative thinker
  • Good copywriting skills and attention to detail
  • Excellent analytical and project management skills
  • About CauseMatch

    CauseMatch is a social enterprise that creates world-class online fundraising software for nonprofits, modernizing the giving experience to accelerate social impact around the world.

    CauseMatch is trusted by organizations of all sizes. Working for CauseMatch means you're an integral part of our mission to mobilize and empower the world for good and our unique culture.

    You'll learn, contribute to amazing customer experiences, and flourish alongside colleagues who are determined to make a lasting social impact.

    For more information, visit www.causematch.com

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