Company Description :
Merkle Sokrati , a leader in Paid Search & Social Advertising, provides a sophisticated technology solution to efficiently manage Digital Marketing campaigns for several large brand clients in India.
The platform deals with 20M+ impressions per day, real-time optimization algorithms, a scalable & intuitive analytics platform and more all developed in-house.
We are currently a 700+ people team; and growing extremely fast to gain more market share and roll out even cooler technology solutions in Digital Advertising space.
Job Description :
We seek to hire talented Sr. Business Analyst (PPC-SEM) to deliver the best in class account management solutions and the best possible Digital Advertising experience in the industry.
Merkle Sokrati, you will :
Be updated about latest feature and find ways to implement the same as experiments in the client account / s
Good understanding of web and app analytics
Spearhead Business Review meetings with multiple Internal and external Stakeholders and showcase business growth
Suggest and develop new campaigns across multiple channels
Maintain partnerships with PPC ad platforms and vendors
You'd fit right in, if you :
Are passionate about the Paid marketing campaigns across Web and App eco system
Have an outstanding ability to think creatively, has knack of numbers and identify and resolve problems.
Have excellent communication and interpersonal skills, with the ability to be personable yet persistent Have the ability to learn new industries and new business types quickly and can apply this knowledge to internet marketing initiatives and achieving client goals
Have hands on knowledge of , Google Analytics, Google Ads, Bing, experience in planning and managing the advertising spends with clients over last 2 years.
Advanced excel and Microsoft office skills
Advanced certification for Google Ads, Google Analytics
Experience working on 3rd party App analytics. Web analytics platform
Have excellent problem-solving and analytical skills and impeccable business judgment