Senior Content writer - Marketing
Infoblox
Bangalore, India
6d ago

Description

Infoblox is seeking an exceptionally talented Senior content writer to join our marketing team in Bangalore, India. You will be responsible to create compelling web copy, white papers, product descriptions, social media content, and blog posts to expand our digital footprint and drive more value through online content.

This position will report to the Senior Director of Marketing, Santa Clara US.

You will have an opportunity to work with the best of creative and thought leadership team at Infoblox. In this role, you will have an opportunity to utilize your skills through a high level of creativity, as well as the ability to use data-

driven insights to write more effective material. The successful candidate should also be detail-oriented and committed to meeting tight deadlines.

Responsibilities :

  • Create and implement a content marketing strategy including content creation, curation, and distribution with the end goal of driving both awareness and customer acquisition
  • Partner with product owners and channels (e.g. blog, social, email, paid media) on messaging that increases click-through rates and landing page content that nurtures prospects down the funnel
  • Author compelling content across different channels (web, blog, social media, collateral, video, e-mail, interactive experiences)
  • Maintain the marketing content calendar
  • Manage contributions from teammates
  • Work cross-functionally with various departments (Design, Web, Product) as needed to ensure copy is accurate, well-presented, and adheres to brand voice / style
  • Requirements :

  • 7+ years’ experience in a similar role, which can include related experience in Marketing, branding and content writing
  • Proficient in English communication and writing
  • Prolific content creator with superb writing skills and a passion for storytelling
  • Proven track record with published content in both traditional media and online
  • Creative, flexible, and work well in a fast-paced, results-driven, deadline-focused environment
  • A basic understanding of the processes around inbound marketing, marketing campaign, demand generation and lead capturing and nurturing
  • Be an experienced and accomplished collaborator who jumps in with copy when needed, whether it’s an email, help to draft a tweet, or thinking through headlines on a landing page
  • Microsoft Office and Adobe proficiency
  • Education :

  • Bachelor’s / Master’s degree in Journalism, English, Public Relations, or related field
  • It’s an exciting time to be at Infoblox. We are the market leader in technology for network control. Our success depends on bright, energetic, talented people who share a passion for excellence in building the next generation of networking technologies and having fun along the way.

    Infoblox offers a fast-paced, action-oriented environment. We promote a culture that embraces innovation, change, teamwork, and strong partnerships.

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