Content Writer
Gurgaon , India
1d ago

Responsibilities : ¢ Create high quality case studies & learning material and marketing communications including online articles, newsletters, white papers, blog posts and platform content ¢ Use thought-

provoking topics and translate information into captivating & concrete storytelling ¢ Draft email and social copy to drive demand for content initiatives.

Collaborate with design, digital, search and other teams to develop compelling content plans ¢ Conduct deep research to understand competitors & audience needs ¢ Establish an understanding of consumer requirements, consumer experience, marketing strategy, and operational capabilities ¢ Ability to keep up with the best practices in writing for the web, social media trends, web usability, web design, and business / industry trends ¢ Prepare internal and external communications including press releases and other vital ¢ marketing communications as needed ¢ Promote brand through content across a variety of social media platforms Required Skills & Experience : ¢ Exceptional writing & editing skills and ability to communicate efficiently ¢ Capable of writing professional & creative web content, blogs, articles, and press release according to requirements / specifications ¢ A candidate with subject matter expertise or relevant industry exposure will be preferred ¢ Good exposure as guest blogging & article writing for different article directories and blogs ¢ Basic understanding of keyword density and keyword relevancy ¢ Elementary knowledge of search engine optimization methodologies ¢ Result-

oriented, creative, and an independent thinker Skills : - Content Writing, Blogging and Creative Writing

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