Job Responsibilities Maintaining contacts with media owners, ensuring statistics, circulation and viewing figures are up to date.
Advising the creative team about the most effective media combination. Considering appropriate timings of media activities, based upon usage patterns and seasonal factors.
Analysing and researching the target audiences character, purchasing and media habits. Obtaining the best advertising rates that fit with the agreed media strategy Managing budgets and maintaining advertising spend records Monitoring and updating clients on the effectiveness of campaigns.
Generating reports and submitting them on time to the department head. Provide specifications for the creatives and ensure that they are met.
Job Specifications Excellent research skills The ability to recognise good opportunities Good team and interpersonal skills The ability to cope with pressure Effective organisational abilities Determination, enthusiasm and perseverance Good communication skills Experience 1-2 years of relevant media experience Education Graduate in any advertising / marketing / digital marketing field Budget 3-4 LPA