Responsibilities : Assist in the formulation of strategies to build a lasting digital connection with consumersPlan and monitor the ongoing company presence on social media (LinkedIn, Twitter, etc.
Launch optimized online adverts through Google Adwords, LinkedIn etc.
to increase company and brand awarenessBe actively involved in SEO efforts (keyword, image optimization etc.)Prepare online newsletters and promotional emails and organize their distribution through various channelsProvide creative ideas for content marketing and update websiteCollaborate with designers to improve user experienceMeasure performance of digital marketing efforts using a variety of Web analytics tools (Google Analytics, etc.
Acquire insight in online marketing trends and keep strategies up-to-dateMaintain partnerships with media agencies and vendorsÂ Â Skills and QualificationsSkills and experience in creative content writingAnalytical mindset and critical thinkingProblem solving attitudeSelf-motivated and articulateDriven to set right targets and achieve themAbility to work in team Skills : - Digital Marketing, Google Adwords, Web Analytics, Google Analytics, Search Engine Optimization (SEO), Teamwork, Self motivated, Social Media Marketing (SMM) and Problem solving