Product Owner
Merkle
Pune, MH
3d ago

Company Description :

We are Merkle, a performance marketing agency which specialises in the delivery of personalised customer experiences across platforms and devices.

We call it people-based’ marketing, and we are proud to be recognised as an industry leader. In 2016, we joined the Dentsu Aegis Network, one of the world’s biggest Global media companies.

Merkle’s heritage in data, technology and analytics is the foundation for our understanding of consumer insights that drives our people-based marketing strategies.

With our expertise, we can offer our clients content-driven, contextual and compelling customer journeys and experiences that drive business growth.

  • It’s an exciting time to be joining the company; we have no plans to slow down! We take great pride in our company values and culture;
  • we regularly host socials and strive to create a working environment where our employees enjoy coming into work.

    Job Description : Responsibilities :

    Responsibilities :

  • Work closely with designers and engineers to define and drive product vision
  • and lead innovation in products with cross-functional teams and think creatively
  • to deliver first class digital solutions that create rapid impact for employees,
  • customers or advisors
  • Prepare and present product visions and proposals to the leadership team
  • Identify KPIs and use them as a cornerstone for team focus and priorities
  • Gain an in-depth understanding of customers and users and gather key insights
  • that will shape the digital experience
  • Manage expectations with business sponsors and company executives
  • Manage cross-functional relationships with focus on decision-making
  • Identify future potential of products and get teams, customers and business
  • network excited about it
  • Lead design and development teams to deliver digital solutions and products
  • Define MVPs, manage product backlog priorities, and strategically de-scope to
  • Qualifications : Skills :

    Skills :

  • Deep experience in digital product development and marketing
  • Experience with designing creative, quality consumer products, as well as enabling business capability and objectives through technology
  • Experience of operating within a multi-channel / multi-region brand
  • Entrepreneurial self-starter who is self-motivated, but also a team player with a
  • professional presence
  • Demonstrates thought leadership and is able to influence at all levels in the
  • organization
  • Experience with conducting user research, usability testing, A / B testing, rapid
  • prototyping and analytics
  • Knowledge of Lead and Agile software development processes
  • Expertise across all areas of digital acquisition marketing including PPC, SEO, Social, Content Marketing, Affiliate Marketing and funnel optimization
  • Experience and Qualification :

  • Bachelor's degree required, advanced degree a plus
  • Experience of operating within a multi-channel / multi-region brand
  • Knowledge of Lean and Agile software development processes
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