We are looking for a Marketing Lead who'll lead all our marketing activities from social media and digital campaigns to advertising and creative projects.
The responsibilities include developing plans to help establish our brand, allocating resources to different projects and setting short-
term and long-term department goals. If you're a skilled Marketing strategist, able to inspire your team members, we'd like to meet you.
Ultimately, you will run our Marketing department in ways that promote higher profitability and competitiveness.
Craft strategies for all Marketing activities, including Digital, Advertising, Communications and Creative.
Set, monitor and report on team goals.
Ensure our brand message is strong and consistent across all channels and marketing efforts (like events, email campaigns, web pages and promotional material).
Analyse consumer behavior and determine customer personas.
Identify opportunities to reach new market segments and expand market share.
Monitor competition (acquisitions, pricing changes and new products and features).
Coordinate sales and marketing efforts to boost brand awareness.
Experience running successful marketing campaigns.
Solid knowledge of web analytics and Google Adwords.
Experience with CRM software(Zoho, Salesforce).
Leadership skills with the ability to set and prfioritize goals.