Senior Executive - Search Engine Marketing - Internet/Online (1-4 yrs) Gurgaon/Gurugram (Online/Digital marketing)
2d ago
source :

Key Responsibilities :

  • Candidate Should have managed Google Adwords / SEM campaigns and Facebook paid campaigns, Remarketing and display campaigns
  • Candidate Should have managed more 5-7 Lacs monthly budget
  • Candidate Should have good Analytical Skills.
  • This Profile will be to oversee paid search and display campaigns. He / She will manage the paid search / display budget and work with the relevant business team in order to generate leads and maximize the ROI.

  • Responsible for Performance Marketing Channels - SEM, Display, Remarketing and Facebook Paid Marketing.
  • He / She Will be responsible for budgeting, planning & implementation of large scale media spends across channels to meet business objectives
  • Making regular bid adjustments to campaigns based on budget constraints, lead generation goals & engagement metrics
  • Get insights from existing data and making informed decisions to improve lead generation goals.
  • Desired Skills and Experience :

  • Proven SEM experience and success managing PPC campaigns Across Google and Bing
  • Well versed in performance marketing, Conversion, and online customer acquisition.
  • Up-to-date with the latest trends and best practices in search and display marketing.
  • In-depth experience with remarketing, Display and YouTube campaign management.
  • Strong analytical skills
  • Excellent verbal and written communication skills
  • Familiarity with A / B and Multivariate experiments.
  • ref :

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