We are currently looking for a Marketing Manager tojoin our team.
Role : SoftwareDeveloper
Industry Type : IT-Software, Software Services
Functional Area : IT Software - Application Programming
Employment Type : Full Time, Permanent
Role Category : Programming& Design
Object Oriented PHP
Budgeting / Forecasting
Object Oriented Programming
Responsibilities and Duties
Establish positioning, identify target audiences, and develop marketing plans with specific objectives across different channels and segments.
Lead the planning and execution of marketing programs from start to finish, leveraging internal support and driving collaboration.
Analyse customer insights, consumer trends, market analysis, and marketing best practices to build successful strategies.
Create and maintain CRM data and conduct analytics reporting across multiple platforms and extract key insights for future campaign development and go-to-market strategies, and recommendations on tactics
Partner with email, performance marketing and web teams to design, test and evolve lead nurturing tactics.
Working in partnership with the creative team, develop creative briefs and guide creative direction to meet objectives for all advertising and public-facing communications, including print, digital, and video assets.
Conceptualize and execute on multi-channel campaigns across the prospect and customer lifecycle, ensuring the alignment of communications and messaging across all channels.
Manage content and updates for customer and internal touch points, establishing budget guidelines, participating in events, documenting business processes, and providing additional sales support.
Required Experience and Qualifications
Experience : 3 - 6 years in Marketing Manager( Required )
Graduation : Any Degree( Required )
Proficient in English( Required )
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