MARKETING MANAGER
Skilora
Thiruvananthapuram
4d ago

Job Summary

We are currently looking for a Marketing Manager tojoin our team.

Role : SoftwareDeveloper

Industry Type : IT-Software, Software Services

Functional Area : IT Software - Application Programming

Employment Type : Full Time, Permanent

Role Category : Programming& Design

Skills

  • Object Oriented PHP
  • SDLC
  • Email Marketing
  • Facebook Marketing
  • Budgeting / Forecasting
  • Object Oriented Programming
  • Marketing
  • AFWCF Budgeting
  • SDLC concepts
  • Salesforce CRM
  • Responsibilities and Duties

    Requirements

  • Establish positioning, identify target audiences, and develop marketing plans with specific objectives across different channels and segments.
  • Lead the planning and execution of marketing programs from start to finish, leveraging internal support and driving collaboration.
  • Analyse customer insights, consumer trends, market analysis, and marketing best practices to build successful strategies.
  • Create and maintain CRM data and conduct analytics reporting across multiple platforms and extract key insights for future campaign development and go-to-market strategies, and recommendations on tactics
  • Partner with email, performance marketing and web teams to design, test and evolve lead nurturing tactics.
  • Working in partnership with the creative team, develop creative briefs and guide creative direction to meet objectives for all advertising and public-facing communications, including print, digital, and video assets.
  • Conceptualize and execute on multi-channel campaigns across the prospect and customer lifecycle, ensuring the alignment of communications and messaging across all channels.
  • Manage content and updates for customer and internal touch points, establishing budget guidelines, participating in events, documenting business processes, and providing additional sales support.
  • Required Experience and Qualifications

  • Experience : 3 - 6 years in Marketing Manager( Required )
  • Graduation : Any Degree( Required )
  • Proficient in English( Required )
  • Skilora is a talent acquisition platform, helping companies to build the best team. Please be aware of fraud job offers asking for any kind of payments.

    Skilora would not be held responsible for any such kind of malpractices or jobs posted on the platform.

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