Senior Manager - Biddable Performance
LS Digital
Mumbai, India
4d ago

Roles and Responsiblities :

  • Manage, review, and perform daily account responsibilities associated with Google Ads, Bing and other search platforms for a variety of clients
  • Maintain and monitor keyword bids, account daily and monthly budget caps, impression share, quality score and other important account metrics.
  • Provide recommendations and execute strategies for keyword opportunities, campaign structuring, targeting, display network, and other facets of paid search in accordance with client goals.
  • Provide oversight and manage new paid search campaigns, ad groups, and accounts and aid in the creation of paid search marketing initiatives
  • Provide oversight, manage, and can generate weekly and monthly client reporting for all major metrics, goals tracking, revenue tracking, and other paid search initiatives.
  • Communication to team and management on project development, timelines, and results.
  • Provide oversight and work closely with the other team members to meet client goals
  • Primary Skills

  • Strong analytical and reporting skills
  • Experience in Google Adwords, and managing PPC campaigns simultaneously
  • Good working knowledge of MS-Office, particularly Excel and PowerPoint
  • Google Adwords Certification
  • Team Management Skills
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