Location : Pune, Maharashtra. Company Description :
Merkle is a global data-driven, technology-enabled performance marketing agency. For over 30 years, Fortune 1,000 companies and leading nonprofit organizations have partnered with us to build and maximize the value of their customer portfolios.
We work with world-class brands like Dell, T-Mobile, Samsung, GEICO, Regions, Kimberly-Clark, AARP, Lilly, Sanofi, NBC Universal, DIRECTV, American Cancer Society, Habitat for Humanity, and many others to build and execute customer-centric business strategies.
With more than 9,000 smart, dedicated people in more than 50 offices around the world, we are still growing at a rate that outpaces the market, with 2018 net revenue of $846million.
Dentsu is the world’s largest advertising agency brand, a company with a history of 118 years of innovation, the Dentsu Group provides a comprehensive range of client centric brand, integrated communications, media and digital services through its ten global network brands Carat, Dentsu, dentsu X, iProspect, Isobar, McGarry Bowen, Merkle, MKTG, Posterscope and Vizeum as well as through its specialist / multi-market brands.
The Dentsu Group has a strong presence in over 145 countries and regions across five continents and employs more than 62,000 dedicated professionals.
Dentsu Aegis Network Ltd., its international business headquarters in London, oversees Dentsu’s agency operations outside of Japan.
The Group is also active in the production and marketing of sports and entertainment content on a global scale.
Job Description :
We are looking for a Manager Analytics
This role is at the core of Merkle Sokrati's aim to widen its impact on a client's business. We achieve this by collaborating with the client lot more closely, across functions of the marketing planning, improving client ROI on multiple fronts by harnessing power of data and building ML models to achieve the business objectives.
This role will be at the forefront of these efforts. The objective is to collate all marketing data, transactions data of client (online / offline) and drive greater value for all stakeholders.
We want someone who knows about various media platforms and data sources and is keen to explore the power of data and analytics.
What can you expect from this role?
Ability to propose new experiments in a structured way & get required approvals.
What do we expect from you?
What are we looking for?