Social Media Marketer
Gleecus Techlabs
Hyderabad, India
1d ago
source : Cutshort

ResponsibilitiesPerform research on current benchmark trends and audience preferencesDesign and implement social media strategy to align with business goalsCollaborate and Build PR relationships and Social CampaignsSet specific objectives and report on ROIGenerate, edit, publish and share engaging content daily (e.g.

original text, photos, videos and news)Monitor social traffic metrics and conversionsCollaborate with other teams, like marketing, sales and customer service to ensure brand consistencyCommunicate with followers, respond to queries in a timely manner and monitor customer reviewsOversee social media accounts design (e.g.

Facebook timeline cover, profile pictures and blog layout)Suggest and implement new features to develop brand awareness, like promotions and competitionsStay up-to-date with current technologies and trends in social media, design tools and applicationsManage Social Media Advertising - Spend and ExecutionBe responsible for Online Reputation ManagementProduct Management skills are a plusManage and Mentor your Interns and JuniorsRequirementsProven work experience as a Social Media and PR SpecialistHands on experience in content managementExcellent copywriting skillsAbility to deliver creative content (text, image and video)Solid knowledge of SEO, keyword research and Google AnalyticsExcellent Knowledge on Social Media Ad metrics, Budgeting and ReachKnowledge of online marketing channelsFamiliarity with web designExcellent communication skillsAnalytical and multitasking skillsCreate Fortnightly or Weekly ReportsBSc degree in Marketing or relevant field Skills : - Community Management, Content Writing, Social Media Marketing (SMM), Viral Marketing and Web Analytics

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