Analyst, Consumer Analytics (MiLB)
Major League Baseball
New York, NY (in-office)
4d ago

MLB is hiring an Analyst, Consumer Analytics (MiLB) to be a key contributor in support of some of the top initiatives being undertaken across the industry.

This position will report directly to the Senior Manager, Consumer Analytics within the S&D organization, and will focus on leveraging data and analytics to help drive business impact for the Professional Development League and its Clubs.

The ideal candidate will be a thought-leader on trends and dynamics impacting the Sports, Media, and Entertainment landscape, and will bring a strong, structured strategy toolkit and experience to a fast-paced and collaborative environment.

Responsibilities :

  • Measure and recommend improvements on digital products across various MiLB properties.
  • Perform ad hoc and advanced analyses on user behaviors while feeding data to product owners and strategic leads to assist in guiding product and content strategy.
  • Retrieve data and provide insight into MiLB digital portal traffic, industry trends, and the League’s third-party presences.
  • Present thoughtful, cohesive evidence to support initiatives and campaign proposals to various stakeholders.
  • Develop dashboards, reports, and ad hoc analyses that provide insights into major projects, initiatives, and trends around the League.
  • Create and distribute traffic and usage reports to assist internal business owners, upper management, and all MiLB Clubs and partners in project creation and prioritization.
  • Work with others to develop and facilitate best practices for data and analytics across the League.
  • Assist in analytical projects aiming to spot usage and traffic trends across digital platforms and determine causation.
  • Build presentations regarding project performance for dissemination internally.
  • Manage multiple tasks in a fast-paced and deadline driven environment.
  • Required Skills :

  • Knowledge of Adobe Analytics is required.
  • College Graduate. B.A. / B.S. degree with a relevant academic major (mathematics, statistics, computer science) is strongly preferred, though candidates with non-traditional schooling backgrounds and strong relevant experience will be considered.
  • Highly professional manner and excellent written and verbal communication skills required.
  • Proficiency in quantitative data collection and data analysis using SQL is required.
  • Experience with data science and statistical concepts such as regression modeling in R or Python is preferred.
  • Experience with BI platforms such as Looker, Tableau, or other data visualization software is preferred.
  • 1-3 years related experience is preferred.
  • Ideal candidate will have a low-ego, team-oriented mindset and desire to deliver successful results.
  • Previous experience working within the sports industry is a plus.
  • Location : NYC office
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