Lead Customer Analytics & Growth
Bharti Airtel Limited
Gurugram, Haryana, Indien
4d ago
source : JobLeads

We are a fun-loving, energetic and fast growing company that breathes innovation and strives to give an unparalleled experience to our customers and win them for life.

One in every 24 people on this planet is served by Airtel. We are a true Indian MNC, operating out of 17 countries across Asia and Africa.

Here, we put our customers at the heart of everything we do. We encourage our people to push boundaries and evolve from skilled professionals of today to risk-taking entrepreneurs of tomorrow.

We hire people from every realm and offer them opportunities that encourage individual and professional growth. Here, at the worlds third largest mobile operator, you will be working with the best minds in the business, to deliver solutions that truly enrich the lives of our customers.

We are always looking for people who are thinkers & doers. People with passion, curiosity & conviction, people who are eager to break away from conventional roles and do jobs never done before

Job Responsibilities

  • Assist in pricing strategy formulation and take necessary actions to enhance profitability; both in the short term, and the long term
  • Perform financial evaluation to assess pricing action effectiveness.
  • Driving product profitability
  • Driving growth agenda for the organization and improving 4G share vs. key competition
  • Digital acceleration - Driving growth through higher engagement on Thanks app, Wynk & Xtream
  • Bank adoptions Using telco as a lever to enhance bank adoption
  • Driving Experimentative marketing by Rolling out pilots in test markets for validating / formulating hypothesis and scaling them
  • Act as a consumer advocate within the organization by owning and amplifying the pulse of customer journey throughout the organization
  • Identify knowledge gaps and develop consumer learning plan that addresses key business issues
  • Assemble and maintain a repository of consumer insights along with industry, category and competitive learnings and communicate key insights to stakeholders
  • Provide business units with models (both segmentation and propensity) to aid targeting and understanding of customer behavior.
  • What specific skills and traits should this person possess?

    Skills Required

  • Analytical skills and ability to handle large volume of data with highest accuracy levels
  • Great communication skills, must have ability to articulate thoughts and defend them logically
  • Understanding of market dynamics
  • Flexibility to adopt changes as per the business requirements
  • Self-motivated and proactive
  • Educational Qualifications

    Work Experience

  • 3-5 years of experience
  • Purpose & Impact

    To identify and explore levers of growth through consumer insights, analytics and pricing strategies. The key objective of the role is to drive revenue growth and increase subscribers, with a special focus on digital adoption

    Alive

    Think big to achieve big. Dream the impossible.

    Inclusive

    Believe something should exist? Make it. It’s in our nature to innovate.

    Respectful

    Believe something should exist? Make it. It’s in our nature to innovate.

    Shashwat Sharma

    Chief Marketing Officer

    Shashwat is the person behind Airtel's voice and personality.

    Head - Propositions & Adoptions

    Vivek comes with over 15 years of experience in telecom marketing, pricing, products, customer lifecycle management & loyalty, brand management and VAS.

    Adarsh is a telecom marketing pioneer who works closely with retail operations. He is a keen student who is eager to learn continuously and is analytical with skills such as leading / developing diverse teams and leveraging synergies for delivering results.

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    At Airtel, our work fundamentally transforms the way people communicate and businesses operate.

    Apply for this Role Airtel Employee? Apply here

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