Responsible for end to end campaign design and campaign tracking of overall campaign effectiveness
Hands-on experience Marketing Automation Tool.
Responsible in managing brand communication through Digital Channels.
Marketing and brand building.
Translating business needs to analytics requirements.
Graduate / PG with 4 + years of experience in Campaigns / BIU function.
Experience in BFSI or NBFC in campaign / Digital marketing analytics and experience in SAS / SQL / Unica / Responsys.
Experience of working in payments domain would be an added advantage.