Initiate and drive the Affiliate Marketing Program from scratch. 2. Manage a team of Affiliate Executives, ensuring campaigns are kept within budget and maximum ROI is achieved.
Acquire new partners to grow the affiliate scheme. Work with Affiliate Executives to find the best solutions for affiliate partners.
Analyse campaign activity to ensure affiliates deliver the best ROI. Manage the affiliate budget, including commission and budget spend.
7. Train up a team of Affiliate Executives to ensure their knowledge is up to date and accurate.
Oversee all affiliate campaigns. Deliver affiliate marketing reports to senior management. Initiate new campaign ideas, incentives and bonuses for the affiliate scheme.
11. Develop the affiliate marketing strategy with the aim of recruiting new affiliate partners and delivering sales volume.
Manage relationships with existing affiliates. Ensure ecommerce conversion is as per set KPI 14. Conduct affiliate audit on a daily basis (includes monitoring our position on site and analyzing conversion and traffic).
Ensure timely and accurate invoicing by agencies and affiliates. Requirements An in- depth knowledge of global affiliate networks, publishers as well as individual affiliates.
A minimum of 3 years of experience in managing a group of minimum 50 affiliates. Strong team management and partnership management skills.
Strong written and verbal communication skills. Effective sales and negotiation skills. Driven and results- orientated. Effective reporting and presentation skills.
A good understanding of tracking technology such. Bachelor s degree. Ability to work to tight deadlines.