Sales Officer - FMCG (4-6 yrs) Hyderabad/Vijayawada (Channel Sales)
ITC IMPERIAL
Hyderabad
3d ago
source : iimjobs.com

JOB DESCRIPTION : SALES OFFICER (General Trade)

Reporting To : AREA SALES MANAGER

Plan, direct and implement Sales strategies and programs to achieve or exceed the sales objectives for the Company.

KEY RESPONSIBILITIES

  • Maintain consistent contact and provide sales and service to all (retailers and distributors) in his specific assigned Region.
  • Ensure optimum utilization of resources in his area of responsibility particularly sales / promotional budget.
  • Assist ASM with promotional ideas to increase business within the region.
  • Achieve sales revenue numbers, budget and profit goals for your assigned Region.
  • Assist in managing monthly / quarterly / annual sales budgets and objectives within your Region.
  • Understand and utilize syndicated data to identify sales opportunities and develop sales presentations for assigned Region.
  • Provide feedback to management from key retail and distributor customers.
  • Make regularly scheduled sales calls on all major customers within your region.
  • Regular communications of sales calls and results to ASM.
  • Provide monthly sales reports, monthly expense reports and any assigned reports to Area Sales Manager in a timely manner.
  • Regular contact with retailers and distributors to ensure seamless continuity of efforts
  • Execute the sales volume numbers, trade spending objectives and any other goals given by ASM. - Specific interaction with marketing, i.
  • e. Sales Support materials, etc.

  • Identify and track all industry trends and issues, i.e. - natural and retail growth, distributor changes, opportunities, segment variations, etc.
  • Recommend an expedient / appropriate action plan to the Area Sales Manager.
  • Implement all tracking / reporting tools, in conjunction with Finance, Customer service, etc.
  • Assist in managing your Regional budget by SKU and trade spending for all brands.
  • Track and report all competitive activities.
  • ref : updazz.com)

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