Digital Marketing Executive
Snaphunt
Chennai, India
6d ago

The Offer

  • Opportunity within a company with a solid track record of performance
  • Leadership Role
  • Strong opportunities to progress your career
  • The Job

    You will be responsible for :

  • Developing and implementing comprehensive digital marketing programs in line with brand plans and business priorities.
  • Working with content marketing and design teams to create suitable content for each stage of a customer’s digital journey.
  • Reviewing and optimizing the design and content of all online assets including the company website and social media pages.
  • Planning and control of the digital marketing budget and spend by allocating budgets to different channels.
  • Using A / B testing to optimize digital marketing performance.
  • Analyzing the results and effectiveness of campaigns to deliver actionable insights and recommendations and generating monthly reports on the digital marketing portfolio.
  • Driving performance marketing via Facebook Ads, Display Ads, Google Ads, Media Buying and SEO / SEM.
  • Planning and executing viral marketing campaigns across a range of social media platforms.
  • Working on app store optimization.
  • Regularly monitoring user analytics and using these insights to drive strategies to secure downloads and improve customer engagement.
  • Designing and developing strong employer branding strategy.
  • Partnering with various internal and external stakeholders to promote and communicate the employee value proposition (EVP) and help position the company as an employer of choice.
  • Building campaigns to support recruitment and drive talent attraction and engagement across multiple channels.
  • Analyzing and interpreting metrics to measure the success of employer branding initiatives.
  • Responsibilities :

  • You have at least 3 years experience ideally in Digital Marketing within IT industry.
  • Experience within Social Media / Viral Marketing, App Marketing, Employer Branding and Performance marketing would be a strong advantage.
  • You have good knowledge of Google Analytics and Content Management Tools (Magento, WordPress, Shopify).
  • You are a strong networker & relationship builder
  • You enjoy finding creative solutions to problems
  • You pay strong attention to detail and deliver work that is of a high standard
  • The Employer

    We develop Casino games, Rummy games, Poker games, Triple chance game, Mobile games, Android games, Unity3D games, Online games, IOS games, iPhone games, iPad games, VR / AR games, 2D / 3D games, Windows games, Facebook games, Animations, Mobile Applications, Art & Design.

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