Immediate requirement for Digital Marketing Executive for Bangalore location
InfoPro Solutions Pvt Ltd
Bangalore, INDIA
4d ago

We have an immediate requirement for a Digital Marketing Executive (Remote) with our organization, InfoPro Solutions Pvt Ltd .

The JD for the position is as follows,

Who is InfoPro Solutions

InfoPro Solutions is a holding company with a few diversified business lines, including Recruitment, Employer of Record, and Commercial Real Estate.

InfoPro is a well-funded company with a presence in Bangalore and Los Angeles.

The Role

The Recruitment Marketing Assistant will report to the Head of InfoPro HR, the recruitment arm of InfoPro Solutions, and will support a range of business lines, including providing administrative assistance to company executives.

The individual will assist InfoPro in various digital marketing activities across different teams and business lines, including advertising, promotions, and communications.

You will have a proactive, passionate, and friendly personality, be willing to learn new marketing skills, and administratively support the company's vision.

This role is a perfect opportunity for someone with a deep passion for marketing - to learn, support and grow within his job to achieve their goals.

InfoPro will encourage, assist and support an individual's growth. This job is a WFH / flexible job capable of occasionally work / take calls during late evenings to accommodate US time zones.

Individuals should ideally be located in Bangalore North, Central, or East for occasional onsite meetings / f2f sessions.

Key Responsibilities :

  • Support the Recruitment Manager by ensuring driving the jobseeker pipeline (supply side) for volume recruitment and meeting client demands (demand side)
  • Monitor and manage content & recruitment advertising campaigns, including pay-per-click (PPC) job management, display advertising, and profile branding to ensure consistent product performance and delivery across various job boards
  • Deep understanding of conversion metrics and able to identify weak funnels and work with Recruitment Lead in troubleshooting to either improve the application process or come up with creative messaging or incentives to attract jobseekers
  • Aim to be a marketing wizard to best optimize campaigns for success. Use data, industry knowledge, and expertise to support clients regarding their staffing needs.
  • As a practical example, we've consulted with some of the largest clients in the world on where they should be opening their next office(s) by showing them the talent available in those markets

  • Tailor and run recruitment promotions and campaigns on our communications channels, including email, LinkedIn, Twitter, SMS, push, and in-app
  • Brief and collaborate with the Performance Marketing team to activate digital paid adverts across core channels (Google and social media)
  • Review and utilize key recruitment dashboards and metrics to optimize campaign performance in terms of funnel conversion, shift fulfillment and hiring trends
  • Work closely with marketing analysts to ensure our job ads are competitive with rates, incentives, and compensations
  • Support Executive level team members in managing their day to activities as needed. These include coordinating meetings, calendars, follow-ups, bookings, bill payments, etc.
  • Handle requests and queries appropriately
  • Maintain Notes, arrange meetings and appointments and provide reminders
  • Ad hoc support across multiple projects across other business lines within InfoPro
  • Requirements :

  • Experience as an administrative assistant for executives
  • Knowledge in PPC / Search, Ad / Media Agency
  • Experience analyzing data, trends, and client information to identify optimization opportunities
  • Experience running acquisition and a clear mindset on analyzing funnel performance
  • Learn quickly and exhibit tech savviness; your curiosity and passion mean that you can get up to speed and have an impact from day one.
  • A committed team player with a proactive attitude
  • Ability to be adaptable and open to change
  • A quicker learner and eagerness to jump into any role to perform, learn and grow
  • Ability to prioritise and manage your workload independently
  • Detail-minded and organized
  • Social media savvy Twitter, Facebook, IG, and LinkedIn
  • Strong MS Office skills : Excel, Word, and Powerpoint
  • Meet deadlines and perform under pressure
  • Strong and effective communication skills
  • Desired Experience :

  • Experience in marketing analytics and ad management such as google ad, SEO, etc.
  • Experience in the real estate, recruitment or facilities management sector
  • Knowledge of Braze, Mailchimp, WordPress
  • Experience in staffing agencies or Recruitment Process Outsourcing (PEO / EoR) is a plus but not necessary
  • If you find this opportunity exciting, please do share your latest resume with below details;
  • Total Experience :

    Relevant Experience :

    Notice Period :

    Current Location in Bangalore :

    Current CTC : Expected CTC

    Lakshmi

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