Wavemaker | Business Director Mumbai, India
Mumbai, India
9h ago


Position at Wavemaker

Overview of job

Wavemaker is an agency of GroupM, the worlds largest media investment company and are a part of WPP. In fact, we are responsible for one in every three ads you see globally.

We are currently looking for a Business Director to join us.

At GroupM APAC, our people are our strength, which is why fostering a culture of diversity and inclusion is important to us.

Reporting of the role

This role reports to : Client Lead

3 best things about the job :

  • Get in-depth understanding of the clients business and work on multi-media strategy
  • Learning across traditional & digital media
  • Application of media mix modelling to media plans
  • Get exposure in Pitches & learning across various categories
  • In this role, your goals will be :

    In three months :

  • Understand clients business and current Media strategy deployed
  • Be responsible for clients day-to-day deliverables
  • In six months :

  • Be responsible for clients deliverables like Campaign Management, Competition analysis, Reports, Reviews, AOPs
  • Be able to plan multi-media (Traditional & Digital)
  • Be the recognized trusted advisor, execute media first innovations and deliver exceptional returns on investment and effort
  • Handling clients & teams independently
  • Working out plan for the next wave / leap of growth
  • In 12 months :

  • Understand the Wavemaker vision of Positively Provoking Growth for our clients and its implication on business
  • Work on award entries, which GroupM leads our industry
  • Expand the range of non-traditional media investments the client makes, and to be the go-to person for all matters connected to media in the local market.
  • To continually delight the client

  • Build client satisfaction by soliciting feedback and operating like a consultant
  • Analyse media, business & competition learnings to form next years approach
  • Be able to bring integrated (Traditional & Digital) learning and conversations with client
  • What your day job looks like at Wavemaker :

  • Act as a client visionary by bringing a highly valued perspective to the client based on a deep understanding of their business, issues and opportunities.
  • Should be able to lead strategic conversations on Media and communication planning

  • Work with GM on quarterly budget reviews to deliver and exceed targets set.
  • Lead the charge on developing the roadmap for data science, insight lead and end-to-end measurable and impactful comms strategies and media plans to deliver on Clients business objectives
  • Help build stronger and even award-winning media interventions on the back of a structured comms planning approach and help lead the client into more effective Media journey.
  • Inspire the client with sound media knowledge and ideas and become their trusted media advisor.
  • What youll bring :

  • In depth understanding of all communication channels and how they inter-relate.
  • Strong analytical skills and can use data to solve problems.
  • Understands strategic planning and broad implications on costs and timing.
  • Demonstrated experience and success working with the decision makers of organizations.
  • Significant proven experience of working with multiple stakeholders, e.g. suppliers, advertising / marketing agencies, media owners.
  • Shows a depth of understanding of the industry, business, brands and consumers in senior level client conversations.
  • Understands business principles and good practice and perceives issues in both financial and commercial terms.
  • Has to have PACE Passionate Agile Collaborative & Entrepreneurial
  • Minimum qualifications :

  • 9-11 Years of experience in Mass Media / Marketing
  • Postgraduate degree from a reputed institution / university
  • About Wavemaker

    We believe there always is a better way to grow. We positively provoke growth for our clients by reshaping consumer decision-making and experiences through media, content and technology.

    The Wavemaker way is globally consistent. Fueled by the worlds most powerful consumer data, we understand where and how marketing can intervene decisively to help brands win more sales.

    Our name is our mission and our method. To make waves, you need to be provocative, even fearless. We do our best work for brave brands and people who want to be challenged to go further and faster.

    We know its not easy, but if its in you, we will get it out of you.

    Our 7, people across 90 markets provoke growth for some of the worlds leading brands and businesses. Our attitude of Positive Provocation is enabled by :

  • deep knowledge we have of our clients business
  • confidence to challenge whats gone before
  • the support to go further than we thought possible
  • We are a part of GroupM, WPPs global media investment management company. Discover more on , and

    About India

    brought opportunities for brands to innovate because of which we saw an evolving media stack. The growth of digital is set to soar high because of changing consumer habits.

    With approximately million smartphone users, low-priced data plans, 45 to 50 million e-commerce shoppers, approximately 60 OTT offerings and a young population, India is a mobile-first internet market.

    It is also one of the top 10 ad spend markets in the world and is set to climb the ranks. Global big tech corporations have made considerable investments in top e-commerce / retail ventures and Indian start-ups, blurring the lines between social media, e-commerce and mobile payments, resulting in disruption on an unimaginable scale.

    At GroupM India, theres never a dull moment between juggling client requests, managing vendor partners and having fun with your team.

    We believe in tackling challenges head-on and getting things done.

    GroupM is an equal opportunity employer. We view everyone as an individual and we understand that inclusion is more than just diversity its about belonging.

    We celebrate the fact that everyone is unique and thats what makes us so good at what we do. We pride ourselves on being a company that embraces difference and truly represents the global clients we work with.

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