Head - Digital Marketing
Everymedia Technologies Pvt. Ltd.
Mumbai, India
2d ago
source : Cutshort

Function : Digital MarketingPosition : Business HeadPOSITION OVERVIEW : Purpose : - Overlook and manage the day to day functioning of the Social Media team.

  • Pitching for new clients and retention of existing clientsKey Responsibilities : - Develop digital marketing strategies to improve awareness, engagement, new customer acquisition (Cross-
  • Sell / Up-Sell), and support client retention.- Has experience with online monitoring and measurement platforms including but not limited to Facebook Insights, YouTube Insights, Google Analytics, HootSuite, TweetDeck, and our own products-

    Business Development / Pitching to new clients- Mentor and provide training to communication and management professionals throughout the organization on best practices for creating, managing, monitoring, and developing content for social networks-

    Work with brands / clients to explore and identify ways to integrate social media into business strategies and marketing campaigns-

    Take a proactive approach to account and relationship management with the goal of providing superior customer experience-

    Up-selling to existing clients- Take a proactive approach to account and relationship management with the goal of providing superior customer experience-

    Responsible in providing innovative solutions to clients / campaigns- Manage day to day operations of the team- Is the escalation point for the accounts / campaigns running under him / her-

    Is responsible for the contracts / agreements- Is responsible for training of his / her Account Managers- Approving leaves of his / her account managers-

    Performance review of his / her account managers- Final POC for client issues / resolutions etc- (External)Reports To : Vice President / CEODirect Reports : Associate, Junior Associates, Senior Associates and Account Managers and Senior Account ManagersKey Measures : -

    Assign targets, KRAs and KPIs to the team and ensure that the team works towards achieving the same.- Ensure higher returns of Capital-

    Identifying future needs of the client and defining workflows for the team accordingly.- Developing and managing digital marketing campaigns-

    Review new technologies and keep the company at the forefront of developments in digital marketing.- Conduct research of companies, preparing presentations, building databases and lead generation-

    Overseeing the social media strategy of the company- Conceive, create and executive online media and marketing programs.

  • Strategize and execute social media and digital branding programs from concept to execution in partnership with various internal and external cross functional business partners.
  • Ensure smooth intra team communications and process deliveries.
  • Ensure smooth intra team communications and process deliveries.- Ensuring proper protocol and communication etiquettes are adhered to at all times (for ex : emails, deadlines on deliverables, follow-

    ups, timely responses to clients and colleagues, etc..)PERSON OVERVIEW : Qualifications : Graduates (BA, BSc, BMM etc..), Postgraduates, Any higher professional qualifications (for example : MBA, PGDBM etc.

  • Experience : 4-6 years of Digital Marketing experienceSoft Skills : - Excellent command over the language- Good communication (written and verbal) skills-
  • Creative thinking- Management skills- People skills- Being Up to date with latest trends in the market- Ability to take sound business callsLocation -

    Jogeshwari West, MumbaiPlease share updated CV with current CTCHR Skills : - Digital Marketing, Search Engine Optimization (SEO), Social Media Marketing (SMM), Project Management, Google Analytics, Business Development, Lead Generation and Social media strategy

    Apply
    Add to favorites
    Remove from favorites
    Apply
    My Email
    By clicking on "Continue", I give neuvoo consent to process my data and to send me email alerts, as detailed in neuvoo's Privacy Policy . I may withdraw my consent or unsubscribe at any time.
    Continue
    Application form