Retail Marketing Analytics
Naukri.com
Mumbai
6d ago
source : Naukri.com

Job Description

1. Defines the roadmap for the client delivery

2. Responsible for Analysis, Profiling, Segmentation, Insights Sharing, MIS and Dashboards

3. Manage tactical Adhoc requirements and strategic predictive models and actions

4. Manage the campaign lifecycle with ownership for campaign ROIs

5. Develops specifications for converting information from data files into formats suitable for analysis and performs exploratory data analysis

6. Ability for exploratory data analysis with good understanding of SQL and Data analysis tools

7. Look for possible problems and investigates inconsistencies with data or with processing and take action to resolve problems

8. Aptitude to learn about the data fields relevant to various kinds of portfolios and about methods used by customers to store and retrieve data

9. Build scoring algorithm designs specifications applying various statistical procedures to the data, analyses output and determines the next action

10. Produces reports and summaries for presentation to business users and depict data graphically for inclusion in presentations

11. Maintains records of project progress and revisions and coordinates project archival and documentation procedures.

Salary : Not Disclosed by Recruiter

Employment Type : Permanent Job, Full Time

Keyskills

Retail Marketing Analytics market research customer profiling sales executive marketing executive distributors Business Development sales strategy

Desired Candidate Profile

1. 7 years of industry experience which include analytics work done in Retail (Sales & Marketing Reporting, Customer Analytics, Campaign Management / Customer Life Cycle, Social Media Analytics) industry with a strong technical mindset.

2. Education : Statistics Background

3. Technology : Statistics Modelling, SAS, R, SPSS OR SQl, SSIS, SSRS

PG : Any Postgraduate

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