Are you a marketing genie with a passion to build a career in Digital Marketing industry? Live it up by working with one of the most successful and global Digital Marketing Firm!!
Our client is a digital marketing consultancy, services and training company. As digital marketing partners, they help businesses leverage the online space, through effective and profitable online marketing strategies, through various internet marketing techniques.
Their team includes professionals who are experts of this field and have experience of carrying out successful campaigns for SMB and MNCs across North America, Europe, Asia Pacific and India.
They focus on providing quality training and high impact consultancy on Digital Marketing.
The company co-founded by two Ex-Googlers, has currently launched India's first digital marketing simulation tool, allowing students and professionals to get hands-
on experience in all major global search platforms like Google, Bing, Yahoo etc. by playing with virtual money and learning the real time optimization for higher conversion rate and better ROI.
As the Digital Marketing Specialist , you will be responsible for developing, implementing, tracking and optimizing digital marketing campaigns of the firm's clients.
What you will do :
Scaling and managing PPC and PPM campaigns across multiple channels
Working in conjunction with cross functional teams to plan and executing large-scale marketing campaigns
Measuring, analyzing and understanding marketing metrics to drive marketing decisions
Managing email lifecycles to nurture leads and engage with customers
Editing / Writing content for marketing collaterals such as ad copies, landing pages, etc
Building and executing a digital media strategy through competitive research, platform determination, benchmarking and audience identification
Ensuring accuracy of marketing materials and providing formal sign off if necessary
Working within a budget and report any overspend
Ensuring that the organization brand and identity is adhered to in campaigns and in all communication channels
Delivering regular reports of campaign results, including web analysis and evaluation of KPIs
Maintaining regular measurement of the ROI of campaigns
Collecting and using data for new campaigns and the evaluation of existing campaigns
Analyzing campaigns and translating qualitative data into recommendations and planning for revising social media, content marketing, SEO and social advertising campaigns
Actively advising clients on online marketing strategies that will deliver bang for the buck
Salary : INR 5,00,000 - 8,00,000 P.A.
Industry : Advertising / PR / MR / Event Management
Functional Area : Marketing, Advertising, MR, PR, Media Planning
Role Category : Senior Management
Role : Head / VP / GM / Mgr-Online / Digital Marketing
Employment Type : Permanent Job, Full Time
Keyskills : Digital MarketingInternet MarketingOnline MarketingPPCPPMPay per ClickSEMSearch Engine MarketingWeb AnalyticsGoogle AnalyticsWeb marketingAdwordsCampaign ManagerCampaign Managementgoogle adwordsDigital strategymedia planning
Desired Candidate Profile
3-5 years of experience in Digital Marketing, specifically in PPC and SEM
Technical skills : Google AdWords, Facebook ads, SEO, social media, web analytics, digital strategy / media planning is mandatory
Should have experience in execution as well as devising strategy
Should be in a position to suggest to the clients what will work and suggest the best course of action
Should be a self-starter and be passionate about digital marketing
Excellent communication skills required for client management
Good command over English is mandatory
Should be comfortable working in a high energy startup and be eager to solve tough challenges
Immediate joining preferred
Location : Gurgaon