About the role
Essence is looking for a Business Manager to be part of our offline Media Planning Team. Reporting to the Business Group Head, there is a plethora of learning waiting to be explored as the job profile demands not only regular traditional planning, but also a mix of comms approach, activation and digital knowledge.
Through the experience, you will gain thorough knowledge of the media marketplace and the opportunities available. You will also get the chance to manage end-
to-end media plans from brief to planning and to execution. If you are willing to go an extra mile for the role and learn from the best in the business, reach out to us!
Some of the things we'd like you to do :
Manage the day-to-day relationship with the channels
Ensure that necessary documentation is done relating to channel and partners
Ensure that deliverables are sent as per the engagement calendar
Arrive at actionable solutions using secondary data analysis (BARC) and by drawing upon media planning experience
Category in-depth analysis to be worked out with implications for the brand
A bit about yourself :
3-5 years of relevant experience
Proficient in developing media strategy and creating traditional mass media solutions
Knowledge and practical experiences in industry software such as BARC / Clear Decision TGI
Keeping abreast of current industry communication / media thinking
Strong knowledge and understanding of media tools and techniques / processes
Understanding of all media channels (offline) and disciplines and the ability to develop simple and actionable ideas into strategies that matter
Team player and positive attitude
Excellent communication and presentation skills
Strong analytical skills
What you can expect from Essence
Essence?s mission is to make advertising more valuable to the world. We do this by employing the world?s very best talent to solve some of the toughest challenges of today?
s digital marketing landscape. It?s important that we hire people whose values reflect those of our own : genuine, results-
focused, daring and insightful. As an Essence employee, we promise you a workplace that invests in your career, cares for you and is fun and engaging.
We believe these factors create a workplace where you can be yourself and do amazing work.
We are an equal opportunity employer and value diversity at our company. We do not discriminate on the basis of race, religion, color, national origin, gender, sexual orientation, age, or marital status.
Salary : Not Disclosed by Recruiter
Employment Type : Permanent Job, Full Time
Digital marketing Data analysis Media planning EMEA Business Group Head Analytical skills Media strategy data science Business Executive Management
Desired Candidate Profile
Please refer to the Job description above
PG : MBA / PGDM